Cairngorms National Park

BIG PARK, BIG QUESTIONS

Issue 4: Visitor Infrastructure and Information

Header4Angus Findlay

ISSUES

  • Continuing to enhance the quality of place and infrastructure that underpins the tourism economy of the National Park;
  • Providing up to date consistent information designed to meet the needs of visitors;
  • Maintaining a high quality extensive network of off-road routes;
  • Financial constraints will require even more effective public private partnerships;
  • Impacts on the visitor experience of dualling the A9; and
  • Ensuring visitor experience continues to celebrate and enhance the unique landscape, natural and cultural heritage of the National Park.
CNPPPissue4pic3Angus Findlay

Visitor numbers to the Cairngorms National Park

issue 4 graph

TARGETS / PREFERRED DIRECTION

  • Enhancing the quality of visitor infrastructure to match the quality of environment;
  • Investing in maintaining and upgrading key off-road routes including the Speyside Way, Deeside Way and the Core Paths network;
  • Delivering a consistent high quality of visitor welcome through new and improved information and ranger services as well as partnership working to support businesses and visitor attractions;
  • Improving the visitor experience in Cairngorm and Glenmore;
  • Completing the ‘Snow Roads Scenic Route’ and developing a similar experience along the A9; and
  • Maintaining the CNPA website as the most popular and effective source of information for visitors with links to other key sites.

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Visitor satisfaction (out of 10) across Cairngorms National Park

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Source: Cairngorms Visitor Survey

MECHANISMS FOR DELIVERY

  • Tourism Action Plan linked to Tourism Scotland 2020
  • Scottish Scenic Routes Initiative
  • Cairngorm & Glenmore Strategy
  • Tomintoul and Glenlivet Landscape Partnership
  • The Mountains and The People Project
  • Active Cairngorms
  • Ranger Services
CNPPPissue4pic5www.cairngormlandscapes.co.uk

Visitor infrastructure and information across the Cairngorms National Park

Issue 4 map

ISSUE 4 | KEY QUESTIONS

  • Have the right visitor infrastructure investment priorities been identified, or are there others that should be included?

  • How can the consistency and quality of visitor welcome be improved?

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