190329CNPABdPaper4AAC&EStrategyProgressReport

This document contains a progress report on the Cairngorms National Park Authority's (CNPA) Communications and Engagement Strategy 2018-2022. The report covers progress during 2018/19 and outlines priorities for 2019/20. It shows how the CNPA is working to improve communications and engagement with visitors, residents, and stakeholders through various campaigns, such as "Make it Yours", "Cairngorms Nature", and "Active Cairngorms". The report highlights the use of digital communications and social media to reach wider audiences, and includes success measures and targets for the future. The CNPA plans to use a Communications Grid approach and a Board Buddy System to improve coordination and engagement with community councils.