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211029_PerformanceCttee_Paper 3 Annex 2_BGPP The Story So Far Jan 21

CAIRNGORMS NATION­AL PARK AUTHOR­ITY Per­form­ance Com­mit­tee Paper 3 Annex 2 29/10/2021

Badenoch Great Place Project

Badenoch Her­it­age: Bring­ing the Past to the 21st Century

Badenoch The Storylands

MAOIN DUAL­CHAIS HER­IT­AGE FUND

Cairngorms NATION­AL PARK Pàirc Nàiseanta a’ Mhon­aidh Ruaidh

Con­tents

Exec­ut­ive Sum­mary 03

Back­ground 04

Aim and vis­ion of the pro­ject 05

Pro­ject Fund­ing and Gov­ernance 06

Pro­ject Aims and Key Activ­it­ies 06

What has been achieved so far? 07 201819 07 2020 10 2021 The final 9 months 13

Leg­acy and bey­ond 2021 14

Badenoch Great Place Pro­ject Badenoch The Storylands

High­land Wild­life Park James Stevens 02

”The Badenoch Great Place Pro­ject was set up with the vis­ion that…Badenoch would be renowned as a place with­in the Cairngorms Nation­al Park with a strong char­ac­ter and iden­tity based on its dis­tinct­ive cul­tur­al heritage.

Decem­ber 2020 Exec­ut­ive Summary

The Badenoch Great Place Pro­ject was set up with the vis­ion that by the end of the pro­ject, Badenoch would be renowned as a place with­in the Cairngorms Nation­al Park with a strong char­ac­ter and iden­tity based on its dis­tinct­ive cul­tur­al her­it­age. The pro­ject is now enter­ing its final stages and you will no doubt have seen or been involved in the range of events and activ­it­ies that have been organ­ised to pro­mote and cel­eb­rate the her­it­age of the area. Along­side this, much work has been ongo­ing behind the scenes to devel­op a tour­ism offer­ing that draws on the tan­gible and intan­gible her­it­age of the area and presents it in mod­ern and innov­at­ive ways.

Ini­tially work focused on the audit and pos­sible inter­pret­a­tion of Badenoch’s cul­tur­al her­it­age sites. The emer­ging key themes were used to devel­op and test a Tour­ist Route which has since evolved into a num­ber of walk­ing, cyc­ling and driv­ing itin­er­ar­ies for vis­it­ors to fol­low based on Badenoch’s rich her­it­age offering.

The Badenoch The Story­lands brand also emerged from this work. In 2020, con­tent has been developed that will be used in a suite of digit­al and pub­lished resources that it is hoped will encour­age people to come to the area, stay a while and learn more about this less well known part of the Cairngorms Nation­al Park. The pro­ject web­site www​.badenoch​story​lands​.com launched in the sum­mer and this will be com­ple­men­ted by a mobile App in Spring 2021.

The final 9 months will see the many strands brought togeth­er through a vari­ety of engage­ment and skills build­ing activ­it­ies and ground­work plan­ning for the future. The Pro­ject will cul­min­ate in Septem­ber with the Badenoch Her­it­age Fest­iv­al 2021 and Con­fer­ence which will show­case the interest, pas­sion and excite­ment that has been gen­er­ated over the past three years and should raise the pro­file of Badenoch in the years to come.

This short report has been put togeth­er to help inform on the pro­gress of the pro­ject to date and lay out what it hopes to achieve in the final months to come. It is designed to be shared pub­licly, so please feel free to pass it on. It’s also avail­able online at www​.badenoch​story​lands​.com.

25 Badenoch Great Place Pro­ject The BGPP Board, Novem­ber 2018 03

Back­ground

In 2017, the Cairngorms Nation­al Park Part­ner­ship Plan 2017 – 22 (NPPP) iden­ti­fied Badenoch as a spa­tial pri­or­ity area” requir­ing focused invest­ment and assist­ance. This was based on iden­ti­fied socio-eco­nom­ic issues and the need to plan pos­it­ively for the impact caused by the dualling of the A9 between Inverness and Perth. Although vis­it­or num­bers to the Cairngorms Nation­al Park (CNP) as a whole grow yearly, Badenoch has not benefited pro­por­tion­ately from this tour­ism expan­sion, yet it has two large vis­it­or attrac­tions and some of the best her­it­age sites and poten­tial exper­i­ences in the whole of the Nation­al Park, indeed Scotland.

Oppor­tun­it­ies exist to broaden the tour­ism offer­ing and there is con­sid­er­able poten­tial for Badenoch to carve out a stronger region­al iden­tity with­in the Park on the basis of its her­it­age. By encour­aging vis­it­ors to spend longer in Badenoch this may also ease vis­it­or pres­sures in the Aviemore-Glen­more-Cairngorm cor­ridor. Badenoch Her­it­age, a com­munity led group had been research­ing, audit­ing and map­ping loc­al assets but activ­ity had stalled some­what due to lack of funds and the neces­sary insti­tu­tion­al support.

When the Nation­al Lot­tery Her­it­age Fund (NLHF) announced that it wished to pilot a new Great Place Scheme in Scot­land, it provided the oppor­tun­ity to pull togeth­er these strands (spe­cial pri­or­ity area, Badenoch Heritage’s work, exist­ing attrac­tions, A9 dualling) and this has helped to frame this spe­cif­ic pro­ject. Badenoch Great Place Project

”In 2017, the Nation­al Park Part­ner­ship Plan 2017 – 22 (NPPP) iden­ti­fied Badenoch as a spa­tial pri­or­ity area” requir­ing focused invest­ment and assist­ance. 04

Aim and vis­ion of the project

The Badenoch Great Place Pro­ject (BGPP) is a 3 year pro­ject that is tak­ing stock of the rich cul­tur­al her­it­age of the area and look­ing to then put that her­it­age at the centre of future tour­ism and eco­nom­ic devel­op­ment. The Vis­ion is that by the end of 2021 Badenoch will be renowned as a place with­in the Cairngorms Nation­al Park with a strong char­ac­ter and iden­tity that is based on its dis­tinct­ive cul­tur­al heritage.

The Pro­ject aims are to deliv­er a Place: • Where there is a strong des­tin­a­tion with­in the Cairngorms Nation­al Park and Scot­land with a repu­ta­tion based on its her­it­age, where the many key her­it­age attrac­tions and fea­tures of interest are pro­moted to cre­ate a great vis­it­or exper­i­ence; • Where the rich her­it­age assets are turned into a wide range of exper­i­ences and eco­nom­ic oppor­tun­it­ies; • Where a wider range of people are more dir­ectly involved in caring for and present­ing the area’s her­it­age and • Which is man­aged by a sus­tain­able part­ner­ship of organ­isa­tions and com­munit­ies who work and embed her­it­age at the heart of their plans.

This is being delivered through a pack­age of over 20 inter­con­nec­ted activ­it­ies that include research, visu­al, audio and digit­al mater­i­al cre­ation, des­tin­a­tion devel­op­ment, her­it­age cel­eb­ra­tion and mar­ket­ing and inter­pret­a­tion in all their forms. Badenoch Great Place Project

””…rich her­it­age assets are turned into a wide range of exper­i­ences and eco­nom­ic opportunities

INVERNESS

FORT WIL­LI­AM PERTH Badenoch Cairngorms Nation­al Park ABERDEEN

EDIN­BURGH GLAS­GOW 05

Pro­ject Fund­ing and Governance

The pro­ject which is being led by CNPA, is major­ity fun­ded by the Nation­al Lot­tery Her­it­age Fund through its Great Place Scheme.

Match fund­ing being provided by Trans­port Scot­land, High­lands and Islands Enter­prise, The High­land Coun­cil and Cairngorms Nation­al Park Author­ity (CNPA).

The Pro­ject Board is made up of rep­res­ent­at­ives from a range of part­ner organ­isa­tions includ­ing High Life High­land, The High­land Coun­cil, His­tor­ic Envir­on­ment Scot­land, Roy­al Zoolo­gic­al Soci­ety Scot­land, Badenoch Her­it­age, Trans­port Scot­land and Vol­un­tary Action in Badenoch and Strath­spey (VABS).

The Pro­ject funds a Pro­ject Officer who is employed by VABS. The officer forms part of the Pro­ject Team who meet reg­u­larly to coordin­ate and deliv­er the Activ­ity Plan. The team con­sists of per­son­nel from VABS, CNPA and Badenoch Her­it­age SCIO, a loc­al her­it­age focused charity.

Pro­ject Aims and Key Activities

The Pro­ject is work­ing to deliv­er an Activ­ity Plan agreed with the NLHF, by Octo­ber 2021. Some of the key activ­it­ies are:

Research and con­tent Research the area’s her­it­age Col­lect and record loc­al stor­ies Research Gael­ic place names Devel­op mater­i­als to use in oth­er out­puts Cre­ate imagery, visu­al­isa­tions and song

Des­tin­a­tion Devel­op­ment Devel­op a Her­it­age based vis­it­or offer­ing Cre­ate a Badenoch vis­it­or App Launch a new web­site Pro­mote area to the tour­ist trade Devel­op Inter­pret­a­tion and Mar­ket­ing Plans Spey­side Way Exten­sion inter­pret­a­tion Devel­op a sus­tain­able leg­acy for the Project

Cel­eb­ra­tion and Involve­ment Her­it­age Fest­iv­al and events pro­gramme Devel­op a her­it­age volun­teer net­work Use Her­it­age to devel­op skills for young people Com­munity and Busi­ness Skills build­ing Her­it­age Conference

A9 and Lochan an Tairbh James Stevens Badenoch Great Place Pro­ject 06

What has been achieved so far? 201819

The first 18 months of the pro­ject were spent: 1 Under­tak­ing the baseline research and sur­vey work on which much of the con­tinu­ing activ­ity is based. 2 Organ­ising a range of her­it­age based events and activ­it­ies in the loc­al area.

Cul­tur­al Her­it­age Inter­pret­a­tion & Mar­ket­ing Strategy study (CHITMS)

This study was under­taken to audit Badenoch’s authen­t­ic cul­tur­al her­it­age. 3,684 sites were iden­ti­fied from Nation­al records which was even­tu­ally filtered down to a top” 74. The intan­gible her­it­age of the area was also iden­ti­fied and cata­logued (through con­sulta­tion events, dis­cus­sion, online sur­veys and inter­views). Key themes were iden­ti­fied as a means of organ­ising the region’s stor­ies in order to com­mu­nic­ate import­ant mes­sages about the place and what it means to people. Draft plans for devel­op­ing the inter­pret­a­tion of the area and its mar­ket­ing were pro­posed and these are now being fur­ther developed by the Pro­ject Team.

hills wit­at vil­lagest Lamh around 3 Estab­lish­ing a Badenoch net­work of her­it­age focused groups. sport­ive shaped walk­ing es Shinty vil­lages Gael­ic Bar­racks Ruthven nature back font many area think loc­al past Folk Spey know strong his­tor­ic Lag­gan le roads love lot0 good Bebut­door shinty life also spe­cial a folk scenery time her­it­age imethin with­in Wolf Wade It’avell mak remains Park cil­lure years Museum vis­it­old­ings com­munity wis­it­or Clear­ances com­mi­in­itles places

Cre­at­ing a Brand for Badenoch One of the clear recom­mend­a­tions from the research work was to cre­ate an area des­tin­a­tion brand, based on the over­arch­ing inter­pret­ive themes that had been iden­ti­fied. The pur­pose of this brand­ing is to: Seek to pre­serve the unique selling point of Badenoch’s intan­gible cul­tur­al her­it­age, whilst cre­at­ing an iden­tity that can be used by every­one in the area”.

The chal­lenge was to cap­ture this essence whilst also being recog­nis­able, place-based, unique, unam­bigu­ous and cap­able of repro­duc­tion on a range of outputs.

Badenoch: The Story­lands” was chosen in June 2019 as it cap­tured the con­nec­tion between people and the land and placed an emphas­is on the rich array of stor­ies to be told about the area. It is widely accep­ted that the use of this as a brand is only the first step in a mar­ket­ing pro­cess that will require refine­ment and adapt­a­tion bey­ond the life­time of the Project.

Badenoch The Story­lands Badenoch Great Place Pro­ject 07

201819

Coylumbridge 77 Lock an Eilein Loch Mor­lich) River Spey Garva Bridge 17ON ADH 3 35 Glen Markie 30 Lag­gan 15 241 50 25. ABER­ARDER 53 FOREST Cre­ag Mea­gaidh Nation­al Nature Reserve 31 Glen Shirra Loch 29 6 Crun­achdan 24 A86 Strath Mash­ie Kin­loch Lag­gan 54 56 Loch Caoldair 16 39. AT 27 River Dul­nain MOUN­TAINS 8 Kin­gussie 2018 65 452 516 32 New­ton­more 3 69 Glen Ban­chor 58 61 64 – 0 Bal­gow­an 4960 A889 Catlodge 2 A86 Ralia 2348 67 5947 Etter­idge 8022 Glen Tru­in 42 40 Loch Cuaich 11 A9 33 57 74 26 71 19 46- 5 431A9 B9152 21 9837 2 Kin­craig River Spevo‑s 38 8970 18. Aviemore Loch Alvie 60 A9 Alvio Spey­side Way Drumguish River Tromie Glen Tromie C 61 63 1 28 62 4 River Spey 70 5 B970 Feshiebridge Glen Fesh­ie River Feshie

Devel­op­ing a Tour­ist Route Work was under­taken to devel­op and mar­ket test a tour­ist route for the Badenoch area based on the key assets and themes iden­ti­fied in the CHITMS study. This has gone through sev­er­al iter­a­tions and is now being developed as a series of itin­er­ar­ies for walk­ers, cyc­lists and drivers. These will identi­fy key her­it­age points of interest that can either be phys­ic­ally vis­ited, viewed from afar or learnt about though digit­al mediums.

See map for the pro­posed driv­ing, cyc­lingand walk­ing routes. The asso­ci­ated inter­pret­a­tion that is being developed is described later in this report.

Loch an t‑Seilich GAICK GLEN­FE­SH­IE FOREST FOREST Loch Bhrodainn 55 Loch an Duin DAL­NAMEIN FOREST DAL­NAC­AR­DOCH FOREST

Gael­ic Place names Gael­ic is a huge part of Badenoch’s cul­tur­al iden­tity and her­it­age. Research was under­taken in 2018 into the ori­gins of the place names of the area. This is now being dis­tilled into an access­ible format for use in both digit­al and prin­ted out­puts such as the App and a Gael­ic place name leaf­let. Through verse and song it is being woven into the storytelling devel­op­ment that is cur­rently under­way. A story map of Shinty has been developed and is access­ible through the Badenoch Story­lands web­site. A86 Loch Lag­gan A 44 10 Dal­whin­nie LOCH ERICHT 36 FORESTARD­VERIKIE FOREST River Pat­tack Loch 73 Pat­tack Allt Cam Ben Alder Lodge BEN ALDER FOREST LOCH ERICHT 49 Pass of Drumochte Loch Garry TALLA BHEITH FOREST Badenoch Great Place Pro­ject Loch Einich

Map­ping based on Ord­nance Sur­vey Data, Crown Copy­right and ori­gin­al field sur­veys by Steve Bar­rett. Foot­print Maps 2020. Lairig Ghru

Driv­ing Routes 1 South Badenoch 2 North Badenoch

Cyc­ling Routes 1 Kin­craig to New­ton­more 2 Ralia cir­cu­lar 3 Wolftrax to Garva Bridge Spey­side Way Points of interest

Walk­ing Routes 1 Black Wood and Dun Da Lamh 2 Cruben­beg to centre of Scot­land ✔3 Glen Ban­chor and lost town­ship 4 Torr Alvie Hill Fort 5 Feshiebridge, Dal­navert Inshriach Kin­gussie, Ball­chroan cir­cu­lar ✔7 Kin­gussie to Insh Marshes hide 8 Raitts Town­ship 08

201819

Explor­ing, cel­eb­rat­ing and get­ting involved in loc­al her­it­age Through­out 201819, talks, walks, work­shops, schools careers days and drop in ses­sions have taken place enabling a wide range of people to engage in and share their know­ledge of their loc­al her­it­age. This cul­min­ated in the Septem­ber 2019 Her­it­age Fest­iv­al where 62 events took place over 2 weeks.

BADENOCH FEST­IV­AL 6- 22 Septem­ber 2019 Badenoch Great Place Pro­ject Fol­low us on

BTSF19 f

Badenoch Great Place Pro­ject Cairngorms NATION­AL PARK Pairc Nàiseanta a Mhon­aidh Ruaidh BADENOCH FEST­IV­AL 6 – 22 Septem­ber 2019 TSFY9 BG BADENOCH FEST­IV­AL Badmoch 50 ME BADENOCH HER­IT­AGE Bring­ing the Past to the 21st Cen­tury 09

2020 and Covid-19

2020 has been an extremely chal­len­ging year for the pro­ject. All face-to-face activ­ity ceased in March and con­tract work and product devel­op­ment stalled as site vis­its were hal­ted. The Cov­id pan­dem­ic has meant that the Pro­ject effect­ively lost the whole 2020 sum­mer sea­son, dur­ing which 90% of remain­ing pub­lic facing activ­it­ies were planned. NLHF agreed to extend the Pro­ject to Oct 21, enabling these events to be res­ched­uled for 2021. It is anti­cip­ated that some ele­ments will still be cur­tailed but the cap­ab­il­ity to deliv­er vir­tu­ally has increased sig­ni­fic­antly in the last few months.

A sil­ver lin­ing to emerge from the pan­dem­ic has been the oppor­tun­ity for the pro­ject to catch up” on devel­op­ing, cre­at­ing and col­lat­ing the baseline con­tent that is required to pop­u­late many of the pro­ject out­puts. Spe­cial­ists are cur­rently devel­op­ing a range of media for the Pro­ject includ­ing: • • Cre­ation of layered GIS maps of Badenoch and the assets Aer­i­al imagery and drone foot­age of key her­it­age sites Aug­men­ted real­ity visu­al­isa­tions of 6 key sites in Badenoch • Record­ing of stor­ies and songs of Badenoch Cre­ation and record­ing of music­al pieces Badenoch Great Place Project

”A sil­ver lin­ing to emerge from the pan­dem­ic has been the oppor­tun­ity for the pro­ject to catch up” on devel­op­ing, cre­at­ing and col­lat­ing the baseline con­tent that is required to pop­u­late many of the pro­ject outputs.

Digit­al Recon­struc­tion of Dun de Lamh hill­fort near Lag­gan Bob Mar­shall 10

2020 Badenoch Website

Badenoch​story​lands​.com was launched at end of August 2020. It cel­eb­rates the his­tory and her­it­age of the area as well as provid­ing up to date inform­a­tion about the Pro­ject itself. An inter­act­ive map provides inform­a­tion on the 74 places of interest iden­ti­fied in the CHITMS study. Con­tent will be added as oth­er Pro­ject out­puts such as the vis­it­or itin­er­ar­ies and digit­al con­tent become available.

HOME ABOUT US GREAT PLACE PRO­JECT COM­MUNIT­IES HIS­TORY AND HER­IT­AGE INTER­ACT­IVE MAP GET­TING HERE The Story­lands Badenoch Cairngorms Badenoch Her­it­age Badenoch is a his­tor­ic region of the Cairngorms Nation­al Park at the heart of the Scot­tish High­lands. Here you will find everything from ancient fort­resses and dis­til­ler­ies to some of the UK best attrac­tions and museums. Exper­i­ence real high­land cul­ture and wild­life. Explore stor­ies and hid­den gems in this spe­cial place. With wild­life watch­ing, tra­di­tion­al sports and cul­ture, as well as great walks and cyc­ling routes, there is some­thing for every­one. Details of our vir­tu­al Badenoch Her­it­age Fest­iv­al which was held from 26 to 30 Octo­ber 2020 can be found here. NATION­AL PARK

App A Badenoch Story­lands App is due to be launched in Spring 2021. It will be an Area Des­tin­a­tion” App, show­cas­ing the her­it­age of the area and bring­ing it alive for vis­it­ors in mod­ern innov­at­ive ways. As well as an inter­act­ive map, the App will have itin­er­ar­ies designed to be under­taken by car, cycle or on foot. These will all be brought to life through GPS linked storytelling and aug­men­ted real­ity 3D mod­els at par­tic­u­lar points of interest or view­points. On the ground QR code plates at spe­cif­ic loc­a­tions will encour­age vis­it­ors to link to the App to immerse them­selves in the stor­ies of that place.

Home Badenoch The Story­lands EXPLORE OUR TOURS LISTEN TO AUDIO VIEW OUR MAP AR EXPER­I­ENCES Cairngorms NATION­AL PARK TRANS­PORT SCOT­LAND MHD­HAIL ALBA Badenoch Great Place Project

Vir­tu­al Fest­iv­al Due to COV­ID 19 the pro­ject team held a vir­tu­al’ fest­iv­al via zoom from 26 to 30 Octo­ber 2020. The events included Her­it­age, Tour­ism and Place-mak­ing: Get­ting ready for Scotland’s Year of Stor­ies, Into the Marshes: Jour­ney­ing through the his­tory which cre­ated Insh Marshes, Gaels, Camans, Badenoch — the centre of the Shinty uni­verse, Dun da Lamh: A very High­land hill­fort and New­ton­more turns 200 — The Early Days. The event attrac­ted nearly 400 attendees and was widely repor­ted as a suc­cess. Badenoch Great Place Pro­ject Start your Karan Der­rick 11

2020 Inter­pret­a­tion Strategy and Mar­ket­ing Plan There will also be new inter­pret­a­tion on the ground, both with­in the com­munit­ies and at spe­cif­ic iden­ti­fied key sites. This will draw on all work to date and link into the App. Stra­tegic Inter­pret­a­tion plans are being developed for each com­munity in Badenoch which will identi­fy future require­ments. Much of this will be delivered as part of the Pro­ject Leg­acy but that asso­ci­ated with the Badenoch sec­tion of the Spey­side Way will be com­pleted dur­ing 2021. A Steer­ing Group has been set up to help devel­op the stra­tegic approach to mar­ket­ing the area as a whole which will hope­fully strengthen the iden­tity of Badenoch for the visitor.

The Spey­side Way NEW­TON­MORE Baile Ur an t‑Slèbh The new town of the moor The Spey­side Way is a 138km long dis­tance route which runs from Buck­ie in Moray to New­ton­more in the Cairngorms Nation­al Park and has an addi­tion­al 25km spur which takes you from Crag­gan­more to Tomin­toul. The route also con­nects with the Moray Coast Trail at Buck­ie and with the Dava Way at Grant­own on Spey. It also provides links to the unof­fi­cial East High­land Way which runs from Fort Wil­li­am to Aviemore.

New­ton­more is the offi­cial start/​end point for the Spey­side Way long dis­tance route and has recently been com­pleted with new path­works, sig­nage and map boards in each of the main com­munit­ies with­in the Nation­al Park. The sec­tion of the route from New­ton­more to Kin­craig is around 21km and mostly broad con­struc­ted paths suit­able for cyc­ling and walk­ing although it does have some nar­row sections.

Find out more about the Spey­side Way and oth­er walking/​cycling routes in this area at www​.walkhigh​lands​.co​.uk

Why don’t you… Find out more about Badenoch in the Cairngorms Nation­al Park? www​.badenoch​story​lands​.com

KNOW THE CODE BEFORE YOU GO outdooraccess-scotland.scot Glen Ban­chor Coille na Creige Duibhe A86 The Crag­gan Crof­tray 89150 New­ton­more to Kin­gussie Strone க Glen Gyn­ack The Spey­side Way Tomin­toul Spur Forres Buckle Fochabers Inverness Crag­gan­more Aber­lour Grant­own-on-Spey Netby Bridge Boat of Garten •Tomin­toul Aber­deen. Aviemore Kin­gussie Kin­craig New­ton­more Cairngorms Nation­al Park Cre­ag Bhalg 526m Raitts Burm Craigbui Wood Bal­avil A9 River Spey 89152 Lyn­chat Lob­ban River Spey Bridge of A86 Ault­lar­ie Kin­gussie NEW­TON­MORE Nulde Pit­main River Spey A9 Ruth Braes o’ Ruthy­en M Bum New­ton­more Old Inverttomle Coille nam Finne 8970 Milton Cairngorms NATION­AL PARK Pairc Nàiseanta a’ Mhon­aidh Ruaidh Dumacheon Burn Dunachton­more Inver­u­glass Tom na Croi­che Tromie Drumguish Bridge River Tromie Leau­lt 0915 Kin­craig Tom Dubh Loch Insh • River Spey Inveresh­ie House River Fesh­ie Insh Inshriach Forest Shinty Pitch Braes Spey of Nuide of Nuide Rala Lodge A9 Ordan Shins 300 P Kin­gussie Drumguish Insh Kin­craig Ruthven Inver­u­glass Uath Lochans Ard­geal 7 200 100 European Uni­on Aanadh Earpe gov.scot EUROPE & SCOT­LAND TRANS­PORT European Region­al Devel­op­ment Fund SCOT­LAND Invest­ing in a Smart, Sus­tain­able ALBA Om New­ton­more to Kin­gussie Kin­gussie to Drumguish 4.4km 5.2km- Drumguish to Insh ‑3.7km- Insh to Kin­craig 8km Loch NORTH Map not to scale Route on path Route on track Route on road Ardgael Car park Toi­lets Nation­al Cycle Net­work Map­ping used on Ord­nance Sur­vey do Crown Copy and ged­ure yoo Map. Ο Γκρι Μαρ 2000 Breges Top tarv­er Mak PCre Alver Fesh­ie Badenoch Great Place Pro­ject Example of the Spey­side Way pan­el to go up in New­ton­more 12

2021

The final 9 months There is still much to do, but all involved are con­fid­ent that this can be achieved with­in the remain­ing life­time of the pro­ject. The fol­low­ing gives a break­down of remain­ing activ­it­ies. Increas­ingly, BGPP will be look­ing to work more closely with loc­al busi­nesses, com­munit­ies, landown­ers and oth­er key stake­hold­ers to max­im­ise the oppor­tun­it­ies and poten­tial bene­fits that this pro­ject could bring for Badenoch, its res­id­ents and visitors.

Janu­ary — March April — June There is There is still much to do, but all involved are con­fid­ent that this can be achieved with­in the remain­ing life­time of the pro­ject. July – Septem­ber Delfour James Stevens • • Com­munity and Busi­ness Engage­ment Landown­er Engage­ment • Launch of App • Host famil­i­ar­isa­tion vis­its for tour­ist trade • • Sum­mer walks pro­gramme Con­vene Leg­acy Board • Mar­ket­ing and skills build­ing pro­gramme • Volun­teer ambas­sad­ors — recruit 2nd cohort • Source resources to pro­gress Leg­acy Plan • Stra­tegic Inter­pret­a­tion Plans final­ised Devel­op Mar­ket­ing Strategy for Badenoch • • Skill build­ing pro­gramme for schools Con­tin­ue to devel­op Leg­acy Plan • • • Hold Her­it­age Fest­iv­al (Sep) • Host Her­it­age Con­fer­ence (Sep) • Pro­ject Eval­u­ation • • • Winter talks and Spring walks pro­gramme Install Spey­side way sig­nage and inter­pret­a­tion Com­ple­tion of con­tent con­tracts Story devel­op­ment for use in the app and inter­pret­a­tion Badenoch Great Place Pro­ject • • Com­ple­tion of itin­er­ary leaflets/​pdfs Print­ing and dis­tri­bu­tion of Resource packs Install­a­tion of inter­pret­a­tion pan­els and App QR code plates Cre­ation of a Digit­al Archive Tra­di­tion­al music inspired by Badenoch • Final report­ing and admin­is­trat­ive require­ments 13

Leg­acy and Bey­ond 2021 In many respects, the BGPP is just the start of the jour­ney. It is put­ting in place the build­ing blocks from which it is hoped the com­munity and part­ners will con­tin­ue to devel­op the area to sus­tain a vibrant rur­al com­munity. A place where tour­ists will choose to vis­it and pro­long their stay. The Nation­al Lot­tery Great Place Scheme is very much about devel­op­ment and involve­ment, not cap­it­al invest­ment in an area. The oppor­tun­it­ies to build on the work under­taken will be numer­ous and mul­ti­fa­ceted. To this end a Leg­acy Plan will be developed to help shape and guide future work bey­ond 2021. It will out­line how the invest­ment made dur­ing the pro­ject will be secured and developed for the future. The aspir­a­tion is that the leg­acy will facil­it­ate new pro­jects that will build on the com­munit­ies’ assets and res­ult in new oppor­tun­it­ies for ongo­ing com­munity benefit.

2022 will be the Year of Scotland’s Stor­ies which will be a show­case of the country’s rich lit­er­at­ure, oral tra­di­tions and myths and legends. Badenoch should be well posi­tioned to bene­fit from the oppor­tun­it­ies that this year of cel­eb­ra­tion will bring and has the chance to become renowned for its rich cul­tur­al her­it­age. Badenoch Great Place Project

2022 will be the Year of Scotland’s Stor­ies… Badenoch should be well posi­tioned to bene­fit from the oppor­tun­it­ies that this year of cel­eb­ra­tion will bring and has the chance to become renowned for its rich cul­tur­al heritage.

Torr Alvie James Stevens 14

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