241122Paper2Annex1WellbeingEconomyActionPlan

This document contains a draft of the Cairngorms Wellbeing Economy Action Plan 2024. It explains that the Scottish Government wants a "wellbeing economy" where people and places thrive economically, socially, and environmentally. The Wellbeing Economy Alliance Scotland promotes this idea, with five principles: dignity, purpose, nature, participation, and fairness. The Cairngorms National Park Partnership Plan 2022-27 aims to build this type of economy in the National Park, aligning with regional economic strategies. The Action Plan focuses on business support, skills and training, and community enterprise, to add value to existing work and tailor benefits to the Park's specific needs.