Cairngorms Tourism Partnership - July 2020
Date:
Meeting details
Date:
Cairngorms Tourism Emergency Response Group - Via Video-Conference
Cairngorms Tourism Emergency Response Group
20th July 2020, 11am.
Present: Janet, Geva, Murray, Pete, Mark, Chris T, Chris F, Laurie, Audrey Michie
Apologies: Grant, Heather, Alistair, Rhona, Colin
1.Welcome and introductions
Janet welcomed Audrey Michie who attended on behalf of Alistair Reid form Aberdeenshire Council
2.RESPOND
Brief updates on new key issues from DMOs, VisitScotland and Business Support agencies
VisitAberdeenshire – Plans re developing with Highland Games Association in Braemar, and indeed the wider Games’ network, to host a behind-closed-doors event at the Braemar arena at the end of August. Main outcome is to be promotion of the Cairngorms with VisitAberdeeshire – not green lighted yet – CF will send a brief summary round to the group of what it may turn in to.
Moray Speyside Tourism – have had ongoing issues at Board level, things came to a head which led to 7 Directors resigning. The company now in a good place and have achieved more in 3 weeks than in they did in 5 months.
VisitScotland – £3million campaign launched which has had good engagement ramping up the OTA moving from Scotland to the whole of the UK. VS is seeing much stronger interest from overseas, than thought would happen.
iCentres – phased reopening programme, all opening up over next couple of weeks. Aviemore plus 4 others opening today, with another set to open next week. Calls for Deeside centres to open ASAP.
3.RESET
Overview of consumer insights and other research
4.RESTART
Visitor Management Issues – CNPA
– provision of visitor facilities
– camping & campervans
Business re-opening situation and issues – DMOs
Communications Framework phase 3 messages – CNPA / CBP
Outdoor retailer access communications project
5.RECOVER
CNPA Green Recovery Plan
HIE adventure tourism project
6.Any Other Updates
Nothing to report
7.Date of next meeting
Monday 3rd August at 11am
