190329CNPABdPaper5AATourismActionPlan

This document contains an annual update on the Cairngorms Tourism Action Plan, a program delivered by partners to support the national strategy, Tourism Scotland 2020. The Cairngorms National Park was awarded the European Charter for Sustainable Tourism in Protected Areas in 2017. The Park continues to work on improving visitor experiences through various projects like enhancing infrastructure, visitor information, and promoting sustainable tourism. Key initiatives include the Cairngorms Business Partnership (CBP), visitor marketing campaigns, local information centers, visitor surveys, and improvements to long-distance routes and scenic routes. The Cairngorms Tourism Partnership is set to conduct a mid-term review of the Tourism Action Plan by the end of 2019.