2021CBBQ1Final

This document contains a summary of the Cairngorms Business Barometer for Quarter 1 (January to March) 2021. During this period, the country was in national lockdown, causing businesses to experience reduced customers and turnover. However, businesses were optimistic about the next 12 months as lockdown restrictions eased. Confidence in the short, medium, and long term improved, with long-term confidence exceeding pre-pandemic levels. Businesses also intended to invest in staff training, marketing, and infrastructure. The Cairngorms National Park continues to be important in attracting customers, with its influence on attracting first-time and repeat visitors at its highest level since 2009.